Food Industry Innovation
AJWA Rice is a thriving multinational company with a name
for innovation in the food industry.
Leading Supplier of Processed Rice in the Middle East
Founded in 1992, the company quickly outpaced its competitors to
become the leading supplier of processed rice in the Middle East
and is now a dominant force in the grain industry in the region as
The company has a demonstrable track record in innovating new
products and building a loyal base.
Redefining the Rice Market in the Middle East
The sales and marketing team at AJWA Rice has developed to
create a powerful force in the Kingdom and the Gulf region capable
of penetrating an ever expanding number of markets. Structured
sales, advertising and promotional
campaigns allied to improved products, have enabled AJWA
Rice to redefine and reshape the rice market in the Middle
Innovative Packaging, Excellent Customer Services
Adding to this, exciting new rice products which exceed both customer
expectations and strict Saudi Arabian food standards, AJWA, the
holding company, has innovative packaging, excellent customer
services, product support plus guaranteed consistent supply.
Increase Market Share
It is little wonder that AJWA/ AJWA Rice continues to increase market share
and build customer loyalty in this area.